Top 2011 Events: Continued

Continuing my Top 2011 Events…

#5. The Breeze Smoker

The last year or so at P&G I had the pleasure of having a mentor who was as creative and outside the box thinking as I was (you know who you are Nathan). Who would’ve thought he had worked on an expensive hobby for the past 10 years: designing and inventing a better BBQ smoker. So as I prepared to leave the comforts of P&G for the uncharted territory of consulting and entrepreneurship, he offered me a chance to help him market his invention. In 2011, I put up a website, got a gold medal rating on a BBQ website, learned about the BBQ industry, and put in an ad in the Kansas City BBQ Society newsletter (the Bullsheet!). Our website had over 3,000 hits in 2011, and we’ve made our first “organic” sale (i.e. not a friend or family member).  I’ve learned a ton working on this, finding my inner marketing person, and learning how to be a salesperson. read more

Top 2011 Events: A retrospective

Happy New Year all! 2011 was a year of exciting and major change for me: I pushed the reset button in my life. Many of the top items on the list relate to this. The rest of the list fall into two categories: my signature road trips and an amazing year for Wisconsin sports.

Without further adieu… Here are the first 4 of my Top 107 2011 Events! I’m going in regular order (instead of reverse numerical order) this time since it makes it flow better… read more